Presentation: Creating a Monthly EFT Giving Program for Sustainability
St. Mary’s Catholic Center has successfully incorporated an EFT giving program into its annual fund that generates more than $300,000 in annual “evergreen” gifts. The workshops will focus on how to implement, brand, market, secure and sustain a monthly giving program through electronic funds transfers. Co- presenters Peter de Keratry, Managing Principal at Petrus Development, and Greg Gorman, Development Director for St. Mary’s Catholic Center at Texas A & M University will examine St. Mary’s plan to success, explore how EFT giving increases benefactor loyalty, and provide participants with practical ideas on starting or enhancing an EFT giving program at their own parish or organization.
Register now for the March 24 presentation in Austin, Texas or the March 30 presentation at the AFP International Conference in New Orleans, LA.
